A website that says the right thing — and loads before they blink.

Custom-designed on your business — never a template — with copy written by us, honest SEO and a quality standard we publish, in full, on this page. From €900, yours completely.

5 days
from brief to live, with Website in a Week
from €900
public pricing — no discovery-call theatre
14 checks
passed before delivery, verified by an auditor who didn’t build it
Live proof

Click anything. It’s all live.

Not mockups, not portfolio shots polished in Figma — real websites, live right now. Some are client work on their own domains; some are concept demos we built to show the range. Four of them teach dance — look how differently each turned out. That’s what “no templates” means.

promptalpin.ro Prompt Alpin Expres — website screenshot Client site Own domainLocal SEOWhatsApp

Prompt Alpin Expres

Rope-access works at height, Bucharest & Ilfov. A calm navy identity, a four-step “how it works”, and complete service schema — the kind of site that makes a trade business look like the professionals they are.

Open live
novisconcept.ro Novis Concept — website screenshot Client site Own domainSEO architectureService catalogue

Novis Concept

Cleaning and green-space care for offices and HOAs. Forest-green identity, a real photo library of nearly two hundred images put to work, conversion-first layout.

Open live
appwright.us/duende Duende Studio — website screenshot Concept demo WebGL heroStructured dataOpenStreetMap

Duende Studio

A ballet studio with a WebGL silk ribbon in the hero — elegance that still loads fast. Schedule, pricing and teachers, all structured data underneath.

Open live
appwright.us/topdance Top Dance by ECO — website screenshot Concept demo Verified contentLightbox galleryFAQ schema

Top Dance by ECO

A competitive dance club in its real brand colors — fuchsia and champion gold. Only verified claims made the page: the medals listed come from their actual record.

Open live
appwright.us/timisoara-dance-studio Timișoara Dance Studio — website screenshot Concept demo WhatsApp formOpenStreetMapFAQ schema

Timișoara Dance Studio

Ballet & dance school in rose and gold. Trial signups open a prefilled WhatsApp message — no backend to break, no leads lost in an inbox.

Open live
appwright.us/mooliz Mooliz — website screenshot Concept demo AI photographyBrand systemSelf-serve editing

Mooliz

A national contractor with almost no usable photos — so we art-directed AI photography on a strict brief, then built the whole identity around it.

Open live
appwright.us/alpintel Alpintel — website screenshot Concept demo Brand kitSelf-serve CMSLeaflet map

Alpintel

Industrial climbing in a petrol-and-clay identity, with an online brand kit and a live-editing CMS the client runs alone.

Open live
appwright.us/novara Novara Events — website screenshot Concept demo CatalogueWhatsApp quotesLocal SEO

Novara Events

Event-equipment rental — tents, sound, tableware, spit-roast. A warm paper-and-wine palette, catalogue sections, quotes requested straight over WhatsApp.

Open live
What you get

Everything on this list. Every time.

Not a menu of extras — the baseline. If it’s on this list, it’s in your website, whichever format you pick.

01

Custom design, from your brand

Typography, palette and layout chosen for your business — a serif with grace for a ballet studio, something loud for a street-dance school. Never a theme, never a page builder.

02

Copy written by us

Real headlines, real service names, real prices — written from your actual business, in your market’s language. Where material is thin, we ask you; we never invent.

03

SEO you can read

Keyword research against your real local competitors, structured data Google validates, and a written SEO report delivered with the site — in plain language and in expert detail.

04

Speed as a feature

Optimised images, zero layout shift, no builder bloat. Fast enough that you feel it in your conversion rate, not just in a Lighthouse score.

05

Conversion done right

A contact bar that never scrolls away — phone, WhatsApp and your main call-to-action one tap away. Forms that open a prefilled WhatsApp message instead of dying in an inbox.

06

Galleries with a real lightbox

Fullscreen, keyboard, swipe, Esc to close — and your scroll position survives. A small thing almost everyone gets wrong.

07

Edit it yourself

Every visible text and photo editable at /edit — change a price at 11pm without emailing anyone. On business sites, in both languages.

08

Yours, completely

Code, design, content, domain — handed over documented. If you ever leave, you leave with everything.

Formats & pricing

Three sizes. Public prices.

Every anchor is a real starting scope, not bait. Most businesses land on the middle one.

Landing page

from €900 ≈ $990

One page, one job: convert. Custom design, copy written by us, analytics wired in.

  • One page with one job: convert
  • Custom design + copy written by us
  • Analytics and conversion tracking
  • Live in days
Most chosen

Presentation website

from €1,000 ≈ $1,100

Custom-designed multi-page site with copy, on-page SEO, forms, galleries and SSL.

  • Complete presence: services, proof, contact
  • Full on-page SEO, schema and written report
  • Galleries, maps, WhatsApp forms
  • The format most businesses actually need

Business website

from €3,900 ≈ $4,300

Bigger site with self-serve editing, multiple languages and integrations (CRM, booking).

  • Self-serve editing of every text and photo
  • Two languages, mirrored properly
  • Integrations: booking, CRM, whatever runs your day
  • Priority care after launch

Prices exclude VAT — EU businesses: reverse charge. Milestone payments. Contracts in English, invoices in EUR or USD.

How we build it

Six steps, one team, nothing invented.

01

Brief

Describe your business in your own words — our intake structures it as you type, and a senior specialist replies within 24 hours with scope and price.

appwright/os
02

Research

We gather everything real about you: photos, services, prices, reviews, your story — from your pages, your socials, the wider web. Gaps become questions for you, never filler.

source dossier
03

Design

Strategy first — positioning, audiences, SEO plan, photo casting. Then complete visual directions: full pages built with your real content, not moodboards. You pick the one that feels like you.

design directions
04

Build

Senior engineers orchestrate AI agents on production code — semantic, fast, accessible. The direction you approved is the contract: we implement it faithfully.

Claude Code
05

Audit

A reviewer who didn’t build your site attacks it in a real browser, phone and desktop, against the 14-point standard below. Defects get fixed and re-audited until it passes.

adversarial QA
06

Launch & care

Domain, hosting, SSL, analytics — live and monitored. A care plan keeps it updated and improving, or we hand off cleanly, documented.

care plan
The standard

Every site leaves through this gate.

This is our actual pre-delivery audit, published — not a marketing list. A reviewer who didn’t build the site walks every item in a real browser, at phone and desktop sizes. Fail means fix, then re-audit.

  1. 01 Your language’s characters render perfectly in every font — Ș, Ț, Ă, Î tested at display size
  2. 02 WCAG AA contrast on every text/background pair — buttons and text-over-photo included
  3. 03 No horizontal scroll — tested at 360, 768 and 1280 px
  4. 04 Contact bar stays visible while you scroll: phone, WhatsApp, call-to-action
  5. 05 The hero answers who / what / where — plus a CTA — on a phone, without scrolling
  6. 06 Gallery lightbox: keyboard, swipe, Esc — and your scroll position survives
  7. 07 Forms open a prefilled WhatsApp message — nothing silently “sent” to nowhere
  8. 08 Map is a single tap-to-directions target that actually opens navigation
  9. 09 Structured data validates: name, hours, location, services
  10. 10 Images carry real alt text, zero layout shift, lazy-loading, webp
  11. 11 No emoji as interface — one coherent icon set, labelled buttons
  12. 12 Keyboard-operable end to end; reduced motion honored
  13. 13 Every visible text and photo editable at /edit
  14. 14 Real 404, sitemap, canonical, OG preview for WhatsApp shares — zero console errors

The audit report ships with your site — alongside a delivery note that says what was built, and why.

FAQ

Asked before buying. Answered straight.

Five days — seriously?

Seriously. Website in a Week is our whole process compressed — research, design direction, build, audit — against the same published standard. No deposit; you pay on delivery, only if you love it. Slots are limited each month, so we only take on work we’re confident in.

Will it look like a template?

There is no template. Typography, palette and layout are designed per business — that’s why the dance schools above look nothing alike. Two sites built to our standard should share quality, not appearance.

Can I edit the site myself?

On business sites, yes — every visible text and photo, at /edit, in the site’s own look. Change a price, swap a photo, fix a typo at 11pm. No developer, no monthly ransom for “content updates”.

Is AI building my site?

AI accelerates us; it doesn’t replace judgment. Senior engineers orchestrate the tools and review what ships, and an independent audit catches what anyone missed. You get AI speed with senior standards — that’s the whole point of Appwright.

Do you handle domain, hosting, email?

Yes — domain, hosting, SSL, professional email, analytics. A care plan keeps it all handled from €149/month, or we hand everything over to your infrastructure, documented.

What about Google?

Every site ships with a correct technical baseline: on-page SEO, validated structured data, sitemap, and a written report you can actually read. Rankings then take time and honest work — we don’t promise #1, and you should be suspicious of anyone who does.

I already have a website.

Even better — existing content and photos speed us up, and we’ll tell you honestly whether yours needs a rebuild or just fixes. A dated site usually costs more in lost customers than the rebuild does.

Show us your business.

Write a few sentences about it — the intake structures your brief as you type, and a senior specialist replies within 24 hours with scope, timeline and price.